Monday, November 24, 2008

Is it time to 'Kumo' your web search?

BANGALORE, INDIA: In an attempt to take the web search war to another dimension, Software giant Microsoft is mulling the possibility of renaming and re-launching its search engine Live Search, say reports.

According to a report in LiveSide.Net, Microsoft is planning to re-brand Live Search as 'Kumo' by next year. The new name was already transferred from registrar to Microsoft, the report said.

Since Microsoft has decided to drop its bid for Yahoo and improve its Live Search engine this possible rebranding is being seen as an effort to grab more market share in search domain dominated by Google.

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